The blocks of the page
What each block of a campaign does and how to add, order, and remove them.
A campaign's page is a canvas: a list of blocks that show in the order you put them. You can repeat blocks, for example two car blocks with different rules, up to 30 per campaign.
Add, order, and remove
Add a block
At the end of «Lienzo» ("Canvas"), in «Agregar un bloque» ("Add a block"), choose the type and tap «Agregar» ("Add"). It appears at the end with sample text.
Order them
In each block tap «Subir» ("Move up") or «Bajar» ("Move down").
Remove the ones you don't want
Tap «Quitar» ("Remove"). If a button led to that block, the button is removed too.
Save
Tap «Guardar» ("Save") at the top. Nothing changes on your customers' page until you save.
The blocks
| Block | What it shows | What you choose |
|---|---|---|
| «Portada» ("Cover") | A large title with its subtitle, over the photo of a car or over a colored background. | «Etiqueta» ("Label", a word above the title, such as «El Buen Fin»), «Título» ("Title"), «Subtítulo» ("Subtitle"), «Imagen» ("Image"), and a button. |
| «Texto» ("Text") | A title and paragraphs. | Leave a blank line to start another paragraph. |
| «Beneficios» ("Benefits") | Up to 6 reasons, each in its own box. | The title of each benefit and its detail. |
| «Oferta» ("Offer") | A highlighted figure, such as «Tasa desde 9.9%» ("Rate from 9.9%"), with its conditions in fine print and, if you want, a countdown to your «Hasta» date. | «Título», «Cifra destacada» ("Highlighted figure"), «Texto», «Condiciones» ("Conditions", required), and a button. |
| «Autos» ("Cars") | Cards of your published cars, with "from $X/mo" when they have credit. | «Marca» ("Make"), «Modelo» ("Model"), «Carrocería» ("Body type"), «Combustible» ("Fuel"), «Transmisión» ("Transmission"), prices, years, «Mensualidad hasta» ("Monthly payment up to"), «Solo autos con crédito» ("Only cars with credit"), «Solo autos de la temporada» ("Only season cars"), «Orden» ("Order"), «Cuántos autos» ("How many cars", up to 24), and «Botón para ver más autos» ("Button to see more cars"). |
| «Un auto» ("One car") | A single car with its photos, «Llévatelo desde» ("Take it home from"), «Aplicar a crédito» ("Apply for credit"), and «Pedir cita» ("Book an appointment"), just like on its listing page. | The car and, if you want, another title and a text. |
| «Formulario» ("Form") | A form so the person leaves their name and WhatsApp. | What else it asks: «Correo» ("Email"), «Ciudad» ("City"), «¿Cuánto tienes de enganche?» ("How much do you have for a down payment?"), and «¿Qué auto buscas?» ("What car are you looking for?"); the button text, the car of interest, and the thank-you message. |
| «Preguntas frecuentes» ("Frequently asked questions") | Questions that open when tapped. | Up to 12 questions with their answers. |
| «Aviso legal» ("Legal notice") | The campaign's fine print. | Rate, APR (CAT), fees, validity, and requirements. |
The cover and offer buttons lead to another block on the same page (for example, from the cover to the cars) or to another Cliquéalo page, such as your dealer storefront.
What your customer sees
- The cars in the «Autos» block are only yours and only published ones. If none match the rules, the block says «Por ahora no hay autos que cumplan con esta promoción. Vuelve pronto.» ("There are no cars for this promotion right now. Check back soon."), or the English text if the campaign is in English.
- If you check «Botón para ver más autos», the block ends with «Ver todo el inventario» ("See the full inventory"), which leads to your dealer storefront.
- In «Un auto», «Aplicar a crédito» opens the usual simulator and ends in the application. The quote reaches you like any other, in «Interacciones de la tienda» ("Store interactions").
- The form asks the person to accept «Acepto que me escriban por WhatsApp sobre esta promoción.» ("I agree to be contacted on WhatsApp about this promotion."). When they send it, they see your thank-you message.
Credit advertising
If the campaign talks about credit, put the rate, the APR (CAT), the fees, and that it's subject to bank approval in the offer conditions and in the legal notice. Don't promise "guaranteed approval".